Antonio McBroom has achieved a historic milestone as the first CEO of the sole Black-owned and Black-led multi-unit franchise group for Ben & Jerry’s ice cream.
Spectrum News reports that McBroom holds ownership of 15 Ben & Jerry’s establishments spanning the southeastern United States, in addition to a Starbucks location. McBroom’s mission extends beyond his entrepreneurial accomplishments; he is dedicated to inspiring others to believe they can attain similar success, as he passionately shared with Spectrum News.
“The responsibility of being a Black entrepreneur is just showing others what’s possible,” McBroom said. “I know that a lot of folks growing up don’t see cases of Black excellence, and so for me to be a model, an example for folks in my community of just what’s possible.”
Read the source article at Black Enterprise
