With over 7 million downloads, the dating app BLK was created to help Black singles find love. Now it is providing users with financial resources to support Black-owned businesses.
Timed for national Black Business Month in August, BLK has announced “Break the Bank,” an initiative to help Black communities deal with the rising costs of inflation. Through a partnership with a Black community collective called The Gathering Spot, BLK is helping to sponsor a contest in which 40 users will receive gift cards worth $250 to fund dates at Black-owned businesses, totaling $10,000. The app will also have push alerts dedicated to financial literacy topics, including how to grow a small business and how to manage your income with the added inflation.