Lena Ford is not your typical 13-year-old.
Ford is making her way to the top as an entrepreneur. She strives to connect Black haircare and Black children in the foster care system. Ford is introducing the “Embrace Their Roots Campaign” as her most recent work to focus on addressing these needs in the haircare industry and foster care.
Ford founded the Kinship Family Initiative with Tressie Bloodworth-Ford as the co-founder and executive director. The plan provides kinship families with a support system and adheres to the motto “the power of giving back to your community.”
Ford’s work is providing access and raising awareness for Black haircare needs. According to Face2FaceAfrica, the campaign seeks to provide products and additional resources from hair companies to homeless and foster families. This allows haircare companies to work with families in foster care and homeless shelters.
Read the source article at Black Enterprise
